It’s all about you. Yes, despite what you may feel about not making yourself the center of attention because of what society tells us. We hear all the time that we should not beat our own drum but I am telling you that it’s ok to do so.
What I am telling you is that this feeling is inside of you and you control it. You might be thinking that it is a bad thing to promote what you bring to the table.
Know this, your experiences are unique which makes your perspective unique, which makes you unique. So share who your are with the world and make a difference.
My objective here is to write a piece that helps engineers, developers, logical thinking, technical minded persons that want to reach an audience and make that audience aware of a product or service. I have noticed a trend overtime that has helped me stomach marketing enough to learn and practice it successfully. You can do so by simply systematizing your message.
Instead of an unclear marketing message that seems to be based on nothing obvious, you can use systematizing exercises that ends with a result. As a technically minded person, you believe that there should be a logical path to an end result. This is something that on the surface, doesn’t appear to exist in most marketing messages that we see.
As I looked at comments here and my last post I realized that time got the better or me and I have note posted here in some time. As such I felt a brief status of what I have been working on was needed.
wpSaaS.net – Had its best month ever in June 2016!
wpDocs.co – Early 2016 proved to be challenging for this product. Backend products such as this are much harder to market because a lot of companies feel such services (documentation) are not a priority. We spent a considerable amount of time marketing and not developing. After looking at our results and lots of thought, we decided to release a 2.0 of version of this product with only a few specific features and a new sales page. Each should be available prior to months end.
Stripe products – Each of these have steady revenue with good margins. Companion is receiving a highly sought new feature for creating custom forms. A stand alone version of the Manager has been developed and will be available prior to summers end.
The new computer should have the same user directory name as the old computer. So be sure that when setting up the new computer that the username matches the username on the old computer. This is not going to prevent you from accomplishing your goal but if you do not have matching usernames, the Cornerstone repositories are looking for then you will receive file path errors on the new computer. You will have to rename the path at that point which may take time and could lead to further steps.
The correct locations to restore files are in the directory users Library directory. E.g. “Macintosh HD [or whatever your primary drive is named]/Users/[your username]/Library/Preferences/com.zennaware.Cornerstone.plist” AND
“Macintosh HD [or whatever your primary drive is named]/Users/[your username]/Library/Application Support/Cornerstone”
Guilt for not posting as frequently drove me to this update. In an attempt to be productive, I am trialling a short brief post (status update style).
Products and service in the WordPress space – I am exploring both a product in this space and a service. The service is wpsaas.net. What started as a seven day validation test and transformed into a service business.
Wow, It is July already. I wanted to capture some of what I have been up to in June. In brief, I have not posted any new content here in a couple of weeks. This is a short summary of what I have been doing with my time. I have been working on a few things that I will share in this post as follows:
Marketing my book Systematize
If you are writing a book or creating a SaaS app, you want to launch it to an audience and not crickets. My mailing list was not growing and I knew I needed to start getting some attention to make that happen. I reached out to some entrepreneurs and was able to get some of my articles on the topic published before their audiences. One of the articles can be found here http://blog.bidsketch.com/everything-else/systematizing/ at the BidSketch blog. There are a few others that have not yet been published but will be soon.
Finalizing my book Systematize
Putting the finishing touches on the book. Completing interviews and working through pricing strategies.
Working on a WordPress Plugin
Released a free plugin for documenting step-by-step instructions in WordPress.
Working on a WordPress Service business
Not really much to say here except that this is a support service for WordPress Plugin business owners. I have a paying customer and we are learning for the moment. This was a part of an experiment to validate an idea in seven days.
Have you ever observed a business that seems to be in chaos? Maybe you don’t know what that looks like. Maybe that business owner is you and it still doesn’t appear that there is a problem because you feel like you are in complete control.
Many business owners that think they are running their businesses are actually being run by the business and may not be aware. Here are some common signs that you are being run by your business: Continue reading →